The mistaken assumption on the part of the media and the general marketplace is that increasing longevity means there will be more old people and they will be old longer.
Baby Boomers believe that age is irrelevant; that it is function and ability that matter, and that they intend to live forever. They have an innate desire to stay healthy, fit and mentally alert because they know that their lives will not only be fuller and more enjoyable because of it, but also longer and filled with greater opportunity.
This change is influencing life choices worldwide. People are discovering that more time means more life opportunity. They're going back to school, marrying for the second or third time, and some are starting families in their late 30s and 40s. Others are delaying retirement to help maintain a social and interactive routine.
How much time they have and how they'll spend it may be the big social question, but money is also quickly becoming a major factor in their futures. Approximately one-third of the Boomer population is currently earning large salaries and will benefit from their share of the more than $10 trillion in inheritances their parents will leave behind. However, another third will likely be forced to extend their work lives at least five years longer than they'd intended to enjoy a satisfying retirement. And, unfortunately the other third have accumulated high levels of debt, have virtually no savings, and have no inheritance to fall back on. Today, these 25 million boomers have an average household net asset of less than $1,000! What can they do to ensure a more secure future?
The Waiora™ opportunity may be the answer. Find out how you can capitalize on these trends and become part of a company that can help you realize your dreams.
About 6,000 Americans turn 65 every day and by 2010, that figure will jump to 9,000. Between the years 1990 and 2000, the number of adults under 35 has declined more than 8.3 million and the number of adults over 50 has grown by 12.2 million. More than half of all of the people who have ever lived to be 65 are alive now.
People are living longer, but is their quality of life meeting their expectations? As modern medicine evolves, health challenges from increased life span continue to climb. Incidences of heart disease, diabetes, cancer, arthritis, osteoporosis and Alzheimer’s are projected to increase exponentially—raising new societal, health and economic concerns. Science may be extending the quantity of life, but are we extending the quality of life.
Combine this with the uncertainty of today’s job market and the lack of sensible financial planning by people getting set to retire – or forced to retire – and you have a growing cause for concern.
The convergence of several of these trends will provide an explosive business opportunity for people who are properly positioned to capitalize on the aging global Boomer market looking for help in maintaining their energy, vitality, mentality and youth. These trends include:
New understandings and discoveries in the fields of health and nutrition that are driving demand for products that promote lifelong health
Increasing costs and a decline in the quality of healthcare have moved millions of people towards a healthier lifestyle and self care
The lack of new job creation and long-term job security has created a movement towards entrepreneurship and part-time employment
At the convergence of these trends, is the growing market for anti-aging products and the direct-selling industry. An opportunity exists to partner with a company to help you tackle many of these growing concerns.
1908 The Automobile Revolution
1981 The Personal Computer Revolution
1998 The Internet Revolution
2008 The Wellness and Anti-Aging Revolution
You can position yourself today with SomaLife International and their wellness, anti-aging product line. There are 87 million Baby Boomers (born between 1946-1964) in North America (US and Canada). In the next 10 years there will be over 125 million people turning 50 years old (that’s one new person reaching 50 years old every 7 seconds).
What if there was a way to start a home-based business, just like more than 50 million households did last year, and participate in a $100 billion (Paul Zane Pilzner predicts the health and wellness industry to reach $1 trillion) industry that allows you to: